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Blog — Fitness industry

Move Over Gen X & Millennials, Gen V2 is Here

"I'm speaking for all of us. I'm the spokesman for a generation." - Bob Dylan The competition reality television show...

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Our Core Flyte Master Instructors are Ready!

"Tell me and I forget. Teach me and I remember. Involve me and I learn." - Benjamin Franklin We have...

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Why Making Fitness Simple Wasn't So Simple

“Life is really simple, but we insist on making it complicated.” - Confucius Two non-fitness-related questions I’m asked most often...

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Why The Best Athletes Are Secretly Nerds

"Measure twice, cut once." - Proverb Although one might fall into the trap of thinking that athletes are meat-heads who...

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Embrace The Bump

“Nobody goes there anymore. It's too crowded.” - Yogi Berra, baseball legend Another year, another set of New Year’s resolutions....

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Podcast: 5 Tips for Building a Fitness Brand

"Your best customers... are your customers." I rely way too much on my phone. I love listening to audiobooks and...

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